Getting Over Gear Fear: How to Embrace the Tools That Make Content Creation Easier
- QuickFlip
- Aug 27
- 3 min read
Updated: Nov 2
If you’re a small business owner trying to create content but feeling overwhelmed by all the tools out there, you're not alone. In this month’s Webinar Wednesday, we tackled “Gear Fear” head-on. This common obstacle keeps creators stuck, avoiding new tools that could actually make their lives easier and their content better.
Here’s everything we covered in the session:
Why Gear Fear Happens
I opened the session with a simple truth: technology changes fast, and the learning curve can be intimidating. Especially when you're juggling everything else in your business, it's easy to put off trying a new camera, app, or workflow. But avoiding those tools often leads to frustration and missed opportunities.
The Real Problem: Storage
Last month’s webinar focused on file storage, and many of you shared that running out of space on your phone is a huge barrier. You can’t record new content if you’re constantly deleting old files just to hit “record.”
That’s where gear can help, specifically, gear that reduces your dependence on your phone.
Highlight: The DJI Osmo Pocket 3
We introduced the DJI Osmo Pocket 3, a compact camera that shoots professional-quality video and saves directly to a microSD card. It’s currently priced around $519, and for many solo creators, it’s a game-changer.
No more clogging up your phone storage. No more wondering if your shot is framed correctly. The AI tracking feature locks on to your subject (you!) and follows you as you move. This is especially helpful for people who do a lot of speaking on camera or want to create professional-looking videos without a full crew.
Click here to purchase the DJI Osmo Pocket 3 !
Budget-Friendly Option: DJI Osmo Mobile 6 Gimbal
Not ready for a new camera? No problem. We also featured the DJI Osmo Mobile 6, a phone gimbal that also includes AI tracking. It’s priced around $149 and gives you much of the same flexibility, plus it works with the phone you already have.
This is the tool I demoed in my last workshop, and the reaction was amazing. Once you see the gimbal in action, you’ll wonder how you ever filmed without it.
Click here to purchase the DJI Osmo Mobile 6 Gimbal !
Behind-the-Scenes: Using These Tools in Real Life
I shared a video clip filmed in Bay St. Louis using the DJI Osmo, showcasing how its AI tracking made it easy to film solo. I also showed how the companion app lets you see what you're recording, frame your shot, and even control the camera remotely, no more guessing whether you got the shot.
Workshop Reminder: Learn Hands-On
If you want to try out these tools yourself, join our next in-person workshop on September 2nd. We cap each session at just 5 people so everyone gets personalized, hands-on instruction. You'll walk away with real content AND the confidence to keep creating.
Workshop registration is now open:
Special Guest: Jordan Hefler on Breaking Through Gear Fear
Photographer Jordan Hefler joined us to share her story of overcoming gear fear. Once intimidated by the tech side of photography, she now credits her studio gear, and the confidence to use it as a turning point in her creative career. Whether you’re a photographer or a videographer, her advice applies to anyone feeling stuck in their creative journey because of tech hesitation.
Click here to check out Jordan Hefler's portfolio, services, and more !
Coming Up Next: Demystifying AI for Content Creation
Next month, we’ll dig into another intimidating topic: AI. We’ll explore how small business owners can use AI tools to speed up brainstorming, write scripts, generate visuals, and even automate editing, without feeling like they need to be a coder.
Make sure you're subscribed to our YouTube channel so you don’t miss it!
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